Privacy Policy

Last updated:

This Privacy Policy describes how Gheorghe-Marius Muscalu ("we", "us" or "our"), operator of Gheorghe-Marius Muscalu and distributor of Primiva, collects, uses and protects your personal information. We comply with the New Zealand Privacy Act 2020 and, where applicable, the EU General Data Protection Regulation (GDPR).

1. Information We Collect

We collect information you provide directly when placing an order (full name, phone number), submitting our contact form (name, email address, message), or interacting with us by phone. We also collect information automatically, including IP address, browser type, pages visited, and cookie identifiers. We do not collect payment card details - all payments are handled by the courier on delivery.

2. How We Use Your Information

We use your information to process and confirm your order by telephone, arrange delivery, respond to enquiries, improve our website, and comply with legal obligations. Where you have consented, we may use anonymised analytics data to understand how visitors use the site.

3. Legal Basis for Processing (GDPR Article 6)

Processing is based on: (a) performance of a contract - to fulfil your order; (b) legitimate interests - to operate our business and prevent fraud; (c) legal obligation - to comply with applicable law; and (d) consent - for analytics and marketing cookies, where you have opted in via the cookie banner.

4. Sharing and Disclosure

We share your name and delivery address with our courier partner solely for the purpose of delivering your order. We do not sell or rent personal data to third parties. We may disclose information where required by law or to protect rights and safety.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or disclosure. Our website uses HTTPS encryption for all data in transit.

6. Your Rights

Under the Privacy Act 2020 (NZ) and GDPR (where applicable), you have the right to: access your personal data; request correction of inaccurate data; request erasure; object to or restrict processing; data portability; and withdraw consent at any time. To exercise any right, contact us at [email protected]. You also have the right to lodge a complaint with the Office of the Privacy Commissioner (OPC) at www.privacy.org.nz.

7. International Data Transfers

Our website may use services (such as Google Analytics) that transfer data to servers outside New Zealand. Where such transfers occur, we rely on appropriate safeguards including standard contractual clauses or adequacy decisions.

8. Data Retention

We retain order and contact information for up to 7 years as required by New Zealand tax and business records law. Analytics data is retained for up to 26 months. You may request deletion of your data at any time, subject to legal retention requirements.

9. Children's Privacy

Our website and products are intended for adults aged 18 and over. We do not knowingly collect personal data from children. If you believe a child has submitted data to us, please contact us and we will delete it promptly.

10. Third-Party Services

We use or may use the following third-party services: Google Analytics (website usage analysis - sets cookies _ga, _gid, _gat); Google Ads conversion tracking (ad performance - sets _gcl_au, _gcl_aw); Google Maps (embedded map on contact page - processes your IP to load the map). These services operate under their own privacy policies. Google Consent Mode v2 is implemented - advertising and analytics cookies are denied by default until you consent.

11. Cookies

We use cookies for website functionality and, with your consent, for analytics and marketing. See our Cookie Policy for full details. You can manage your cookie preferences at any time via the cookie settings link in the footer.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of the site after changes constitutes acceptance of the updated policy.

13. Contact

Gheorghe-Marius Muscalu
Rue des Tigres 5, 4030 Liège, Belgium
Email: [email protected]
Phone: +64 9 887 4321